India will do things differently this year. Although Miss Diva Universe was started last year with Manasi Moghe as the first titleholder, her successor will represent India in Miss Universe 2014 but not after passing through different channels of screening and eliminations before being effectively called Miss Universe India 2014 as well.
Miss Diva Universe 2014 will not be your usual beauty pageant because the reality search mode has been factored in. Read the excerpt from this article from MENSXP:
“The winner of Yamaha Fascino Miss Diva Universe 2014 will be discovered via a prime-time TV series on Zee Cafe, with delayed telecasts and additional content on Zoom, giving the pageant an unprecedented television presence. The first episode kick-starts with Diva Grind, a sundowner pool party, crafted by Sunburn. The series will see the girls face challenges from some of India’s most famous men and get tested on male rituals like speed, fitness, adventure and sport. This will then culminate in a grand finale, an intimate, offbeat red carpet affair at Asilo.”
Let’s see if this new approach will help India regain its powerhouse status in Miss Universe. 😉